Case Study · Redesign · Mobile App
Star CineplexTicket Booking
Redesigning the Star Cineplex mobile experience to make discovering movies and booking tickets fast, delightful, and frictionless.
The starting point
The challenge
Star Cineplex's existing app had an outdated visual language, a confusing seat selection flow, and a checkout process with too many unnecessary steps. Users were abandoning bookings midway.
The goal was to redesign the end-to-end booking journey so users could go from browsing to a confirmed ticket in under 60 seconds.
What we set out to do
Design goals
Redesign movie discovery with visual-first card layouts
Simplify seat selection with an intuitive interactive map
Reduce checkout to 3 steps maximum
Create a modern, cinematic visual identity
The solution
What I did
A cinematic dark-mode UI was introduced with bold movie posters as the primary visual element. The home screen was reimagined as an immersive browsing experience. The seat map was rebuilt from scratch with clear zone labels and real-time availability.
Checkout was consolidated into a single scrollable screen with persistent progress indicators, reducing drop-off.
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All screens, wireframes and design decisions are documented on Behance.
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